Author Archives: LookOut Software

How to Cure CRM Laziness

CRM Administrators and Managers have heard all the excuses on why their CRM system isn’t being updated! Regardless of the reason – if your users will not update your CRM system, the solution lies in making your CRM system a … Read More

Is Your CRM Software Going as Fast as You Are?

When business transactions get really hectic, important things that are not urgent are often pushed aside, leaving the opportunity for an interruption in your Customer Relationship Management (CRM) efforts. It’s critical however to break away from the “I’ll-get-to-it-later” practice to … Read More

Are You Feeding Your CRM Dirty Data?

Let’s face it, the majority of CRM software implementation projects fail on the first attempt. This happens for a number of reasons, but one of the most common is what is being put into the CRM system, not the system … Read More

What is the Forecast for CRM: Partly Cloudy

Cloud CRM continues to be a hot topic. This week alone I’ve seen several different posts in one social media group I belong to – all on the subject of cloud CRM: what’s the best platform, what are the most … Read More

The Key to Mastering CRM Success

Without the combined efforts of those people who have come before us, the world as we now know it would not exist. The history of human society has been decided by those who have made the effort to will what … Read More

The Truth About CRM

Nothing Worthwhile Ever Comes Easy There is an old adage that nothing worthwhile ever comes easily. This happens to be especially true when it comes to finding, implementing, and making productive use of a CRM solution. Many software companies place … Read More

Love Your CRM As if it Were Your Only Child

Anyone who is a parent (or has friends who are parents) surely has heard stories regarding the good and sometimes difficult parts involved with raising a child, and being responsible for the life of another human being. It’s a daunting … Read More

Learning the Language of CRM

The biggest challenge we face when attempting to reach our goals is giving up on them before we reach the point of no return. To illustrate this point I will share a personal anecdote with you. A person who has … Read More

Fast and Easy CRM? There’s No Such Thing

As I peek around the CRM market today I often find an oversaturated hype machine obsessed with marketing everything as “fast” and “easy”. But, contrary to popular belief, making effective use of CRM is neither fast nor easy. Successful implementations require … Read More

Is a Support Plan Needed for CRM Software?

The question of how much implementation support is needed to nurture a successful rollout is often posed to those of us in the CRM software business and it’s a difficult one to answer as it depends upon a variety of … Read More